Strategic Management of Professional Service Firms

Theory and Practice de

,

Éditeur :

Springer


Paru le : 2010-11-19

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Description

Managing strategies for professional service firms is an important and complex activity. The main issues in this book cover the core management principles for service firms in a comprehensive way. Based on current research findings it includes the management of service quality, knowledge and marketing as well as people, organizational and strategic issues. In understanding critical resources managers and partners will be able to effectively develop and exploit them. The book contains practical advice and offers a profound insight into the managerial excellence of service companies. 
Pages
208 pages
Collection
n.c
Parution
2010-11-19
Marque
Springer
EAN papier
9783642160622
EAN EPUB
9783642160639

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
20
Taille du fichier
1413 Ko
Prix
94,94 €

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