Téléchargez le livre : Tourist Destination Management

Tourist Destination Management

Instruments, Products, and Case Studies de

,

Éditeur :

Springer


Collection :

Tourism, Hospitality & Event Management

Paru le : 2019-04-27

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Description
This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.
Pages
324 pages
Collection
Tourism, Hospitality & Event Management
Parution
2019-04-27
Marque
Springer
EAN papier
9783030169800
EAN PDF
9783030169817
Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
32
Taille du fichier
15380 Ko
Prix
220,49 €
EAN EPUB
9783030169817
Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
32
Taille du fichier
19487 Ko
Prix
220,49 €

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