Complexity and Emergence in Market Ecosystems

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Éditeur :

Springer


Paru le : 2025-03-17

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Description

This book delves into the intricacies of transformative processes, focusing particularly on radical and disruptive changes that shape markets, social systems, organizations, cities, and service ecosystems. In a world characterized by turbulence, unpredictability, and complex challenges, managers and marketers are tasked with navigating change and driving progress. Drawing on frameworks, typologies, and insights from diverse theories—including complexity theory, emergence theory, and service-dominant logic—this book equips academics and practitioners with the tools to analyze, understand, and facilitate the transformation of their systems. Rooted in research and discussions from international academic events such as the Naples Forum on Service and the Forum of Markets and Marketing, this book offers invaluable guidance for those seeking to design sustainable transformations in today's dynamic landscape.
Pages
234 pages
Collection
n.c
Parution
2025-03-17
Marque
Springer
EAN papier
9783031819414
EAN PDF
9783031819421

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
23
Taille du fichier
9697 Ko
Prix
132,72 €
EAN EPUB
9783031819421

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
23
Taille du fichier
19364 Ko
Prix
132,72 €

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