Téléchargez le livre : Customer-Committed

Customer-Committed

How to Create Outstanding Customer Experiences and Strengthen Your Brand

de

Éditeur :

Springer


Paru le : 2025-05-29



eBook Téléchargement , DRM LCP 🛈 DRM Adobe 🛈
Lecture en ligne (streaming)
73,84 €
Téléchargement immédiat
Dès validation de votre commande
Ajouter à ma liste d'envies
Image Louise Reader présentation

Louise Reader

Lisez ce titre sur l'application Louise Reader.

badge apple Application Louise Reader
badge Android Application Louise Reader
Description

This book demonstrates why companies must establish and maintain a new – customer-committed – culture and how this transformation can be achieved.
A unique customer experience has never been as critical to success as it is today. Many companies are therefore focusing on customer-oriented processes and the collection of valuable customer data. However, customers are more than just the sum of their data. Special brand experiences and genuine wow moments almost always arise from empathy, a personal touch, or the famous extra mile that employees go for their customers. Mathias Weber vividly illustrates how genuine customer commitment can be achieved in companies and provides the essential tools and measures, along with insights into concrete case studies.
Pages
140 pages
Collection
n.c
Parution
2025-05-29
Marque
Springer
EAN papier
9783658477004
EAN PDF
9783658477011
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
14
Taille du fichier
4086 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
73,84 €
EAN EPUB
9783658477011
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
14
Taille du fichier
7270 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
73,84 €

Mathias Weber is a partner at G&P Brand Consultancy in Munich. For over 18 years, he has been helping companies become more successful in the long term by building customer-committed and desirable brands. His clients include companies such as BMW Group, Porsche AG, and Bosch Siemens Hausgeräte, as well as medium-sized enterprises and hidden champions in the German-speaking region. In addition, he works as a lecturer at universities.

Suggestions personnalisées