Téléchargez le livre : Luxury China

Luxury China

Market Opportunities and Potential de

,

Éditeur :

Wiley


Paru le : 2011-09-02

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Description
A guide to reaching and profiting from China's expanding luxury consumer class
China's growing consumer base and expanding economy means more disposable income for more Chinese citizens. The Chinese market for luxury goods is expected to expand from $2 billion this year to nearly $12 billion by 2015. Today's biggest global luxury goods retailers expect China to make up a large and ever growing portion of their customers, and those businesses are responding with new stores and investments in China. Luxury China gives readers–particularly professionals in advertising, marketing, and the luxury brands industry–a deep look into the future of the Chinese luxury goods market and shows them how to tap into China's tremendous market potential.
Pages
300 pages
Collection
n.c
Parution
2011-09-02
Marque
Wiley
EAN papier
9780470823415
EAN PDF
9781118181607
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
300
Taille du fichier
4311 Ko
Prix
38,19 €
EAN EPUB
9781118181546
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
300
Taille du fichier
8489 Ko
Prix
38,19 €

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