Barrie Gunter is Professor of Mass Communication and Head of the Department of Media and Communication, University of Leicester. He was formerly Professor of Journalism Studies at the University of Sheffield and previously worked in the broadcasting sector. He has published 47 books and over 250 book chapters, journal articles and other reports on a range of media, marketing and psychology topics. Among his current interests are the adoption and use of internet and digital TV applications.Ian Rowlands is a Reader in Scholarly Communication at the School of Library, Archive and Information Studies at UCL and an active member of the Centre for Publishing and CIBER.David Nicholas is Professor of Information Studies and the Director of the School of Library, Archive and Information Studies at UCL. He is also the Director of the UCL Centre for Publishing and a Director of the CIBER research group.