Rhetorical Audience Studies and Reception of Rhetoric

Exploring Audiences Empirically de

Éditeur :

Palgrave Macmillan


Collection :

Rhetoric, Politics and Society

Paru le : 2017-11-10

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Description

This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in context, and relating this to different kinds of reception and/or audience use and negotiation, the authors explore the connections between rhetoric and reception. In our time, new media and new forms of communication make it harder to distinguish between speaker and audience. The active involvement of users and audiences is more important than ever before. This project is based on the premise that rhetorical research should reconsider the understanding, conceptualization and examination of the rhetorical audience. From mostly understanding audiences as theoretical constructions that are examined textually and speculatively, the contributors give more attention to empirical explorations of actual audiences and users. The book will provide readers with new knowledge on the workings of rhetoric as well as illustrative andguiding examples of new methods of rhetorical studies.
Pages
339 pages
Collection
Rhetoric, Politics and Society
Parution
2017-11-10
Marque
Palgrave Macmillan
EAN papier
9783319616179
EAN PDF
9783319616186

Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
4219 Ko
Prix
116,04 €
EAN EPUB
9783319616186

Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
33
Taille du fichier
1321 Ko
Prix
116,04 €