Téléchargez le livre : Travel Behaviour Modification (TBM) Program for Adolescents in Penang Island

Travel Behaviour Modification (TBM) Program for Adolescents in Penang Island

Intervention Ideas to Promote Sustainable Transport

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Éditeur :

Springer


Collection :

SpringerBriefs on Case Studies of Sustainable Development

Paru le : 2018-09-18



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Description

This book discusses the potential of travel behaviour modification (TBM) as a persuasive tool to promote low-carbon mobility among adolescents on Penang Island by highlighting the role of bus usage in a sustainable urban lifestyle. The participants of the Reduce Carbon Footprint Campaign, which aimed to create sustainable transport and pro-environmental awareness among adolescents, were recruited from secondary schools on Penang Island. Campaign materials, such as bus routes maps and discount travel cards for students, were provided by Rapid Penang, the leading bus operator in Penang. The campaign also involved several intervention programmes, including motivational sessions and classes for travel journey planning.
Pages
68 pages
Collection
SpringerBriefs on Case Studies of Sustainable Development
Parution
2018-09-18
Marque
Springer
EAN papier
9789811325045
EAN PDF
9789811325052
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
6
Taille du fichier
2826 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
52,74 €
EAN EPUB
9789811325052
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
6
Taille du fichier
2212 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
52,74 €

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