Téléchargez le livre : Bright Modernity

Bright Modernity

Color, Commerce, and Consumer Culture de

,

Éditeur :

Palgrave Macmillan


Collection :

Worlds of Consumption

Paru le : 2017-08-24

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Description


Color is a visible technology that invisibly connects so many puzzling aspects of modern Western consumer societies—research and development, making and selling, predicting fashion trends, and more. Building on Regina Lee Blaszczyk’s go-to history of the “color revolution” in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between color, commerce, and consumer societies in unfamiliar settings and in the company of new kinds of experts. Readers will learn about the early dye industry, the dynamic nomenclature for color, and efforts to standardize, understand, and educate the public about color. Readers will also encounter early food coloring, new consumer goods, technical and business innovations in print and on the silver screen, the interrelationship between gender and color, and color forecasting in the fashion industry.
Pages
287 pages
Collection
Worlds of Consumption
Parution
2017-08-24
Marque
Palgrave Macmillan
EAN papier
9783319507446
EAN PDF
9783319507453
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
28
Taille du fichier
22743 Ko
Prix
137,14 €
EAN EPUB
9783319507453
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
28
Taille du fichier
3707 Ko
Prix
137,14 €

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