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Télécharger le livre : Business and Social Media in the Middle East
Nehme Azoury , Lindos Daou
Business and Social Media in the Middle East
This book discusses the effectiveness of Western organizations’ social media strategies in the Middle East. Social media has changed the rules of doing business, but the exact impacts vary across regions. In the context of Middle Eastern societies, social media is seen...
Editeur : Palgrave Macmillan
Parution : 2020-06-25

Format(s) : PDF, ePub
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